On this episode of The Wedding Biz Andy is talking to Josh Spiegel, the Creative Director and President of Birch Event Design, a high-end decor, production, and floral company located out of the New York City area. Josh has had a lot of business during the pandemic and shares the story of how he is accomplishing that feat. Josh also talks sincerely about many issues, especially how he is dealing with things now and how he feels the event industry might be different once it fully comes back.
Josh also shares how he got into the event industry and the challenge of creating different designs for the same group of people, sometimes every day. Josh talks about how he failed and learned in the early years of his business and how his business has thrived over the years.
Listen as Josh discusses his process from the first contact with a client through the event and what he did during the pandemic that has kept him and his team busy. Josh is also very open about the deep depression he fell into in the early months of the pandemic and what brought him out and gave him focus as the crisis continued.
Josh speaks about social media and how he uses it to grow his business and what he believes will change in the event industry post-pandemic. He also shares what he has learned during COVID that he believes will carry over and what the hardest part of the past year has been. Andy wraps up the interview by asking Josh how he defines success.
